Call toll free: +1 (304) 397-0675 or Request a call

Question #5 As director of marketing of a medium-sized Canadian

Question #5 As director of marketing of a medium-sized Canadian sporting goods manufacturer that produces helmets for use in sports, such as cycling, skiing, hockey, and football, you have been considering using the internet as a marketing tool. Although your helmets are sold in retail stores and to schools and athletic programs across Canada, you believe the company could reach a bigger audience and sell more helmets if the company also sold the product online at the company’s website. What arguments would you use to convince the CEO that online marketing is a good strategy?

Looking for a Similar Assignment? Get Expert Help at an Amazing Discount!