Project 1 –ABC Mobile aims to be the Web’s premier mobile portal for the US mobile phone users.
This Web site intends to offer a place on the Web where mobile phone owners can find content and services to enhance their use, enjoyment and ownership of their mobile phones. (Officially, a mobile portal is “a customer channel, optimized for mobility, that aggregates and provides content to and services for mobile users”. The General Manager of ABC Mobile, has high aspirations, describing the site in phrases such as “a dynamic online resource for all things mobile” and “the number one mobile portal for all users”. The biggest challenge facing this company is how to offer something that isn’t available at other portals, and which will appeal to mobile phone users. Part of your responsibility is to determine the services that can be offered at the ABC Mobile site to enable success in this venture.
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